RAC Arena Stadium Digital Signage

Client: LucentHD (USA)
Scope: Full LED Display Installation, Custom Engineering & Scoreboard Hoist Systems

In February 2024, LucentHD, a leading U.S.-based digital signage integration company with over 200 major sporting venue installations across North America, was awarded the contract to upgrade the iconic centerhung scoreboard at RAC Arena in Perth, Western Australia.

With no local operations in Perth, LucentHD partnered with Visicomm to bring their ambitious vision to life.

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Project Scope

Visicomm was responsible for the full installation of over 300 square meters of LED display infrastructure, including:
• A new four-sided centerhung scoreboard with two underside displays
• A floating HALO LED ring above the scoreboard
• Dual 50sqm wall ribbons
• Custom sponsor signage fitted to the underside and interior of the new scoreboard

Engineering & Installation Challenges

The installation of the wall ribbons posed a significant challenge. Positioned 3 metres above the uppermost arena seating, the site was inaccessible by crane or elevated work platform (EWP). Visicomm engineered a custom installation method that involved:
• Lowering the displays from the roof catwalks
• Securing the installation using a combination of rolling scaffold and rope access

This innovative approach allowed the team to deliver on schedule and within budget, despite a tightly packed arena event calendar.

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Technical Integration & Hoist Systems

LucentHD also required local expertise to decommission the existing and commission new roof-mounted hoist systems and control infrastructure for raising and lowering the scoreboard.

With a team holding over 100 years of combined LED and industry experience, Visicomm was the natural choice. The team pivoted quickly to execute the integration seamlessly.

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A Modular Design for a Multi-Purpose Arena

One of the most distinctive features of the new scoreboard is its modular design, which allows it to be easily disassembled and reassembled to accommodate different event configurations at RAC Arena.

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Result:
A cutting-edge scoreboard installation, delivered through smart engineering, local expertise, and seamless collaboration between Visicomm and LucentHD—positioning RAC Arena at the forefront of live event technology in Australia.